Qualitative Director – Brand & Innovation Consultancy

Associate Director, Qualitative Research – Innovation & Strategy

Salary: £75-85,000 per year

Location: London-based with hybrid working (minimum 3 days in the office)

Are you passionate about uncovering cultural insights, developing creative strategies, and helping brands and businesses define the future? This opportunity is for an Associate Director in Qualitative Research to join a leading innovation and strategy consultancy working with global clients across industries like entertainment, lifestyle, F&B, and travel.

Work with the C Suite and bigger budget from brand and marketing and not insight, giving you more freedom to be creative in your approach in a business that will push you to be as creative as possible.

What You’ll Do:

As a senior member of the qualitative research team, you’ll play a pivotal role in shaping insights into actionable strategies. Your day-to-day responsibilities will include:

• Client Collaboration: Build and nurture strong client partnerships, both locally and globally.
• Insight Delivery: Lead research processes and deliver impactful presentations that translate insights into compelling stories and strategies.
• Team Leadership: Mentor and develop junior team members, collaborating with them to deliver high-quality outcomes.
• Creative Innovation: Use immersive and progressive techniques to unlock fresh ideas and new opportunities.

What We’re Looking For:

• Experience with a range of experimental qual techniques: You thrive on exploring people’s behaviours, uncovering their needs, and translating this into forward-thinking ideas through things like workshops and ethnography as well as groups and depths
• Big Picture Thinker: Skilled at turning insights into actionable recommendations that inspire change.
• Original and Creative: You bring a flair for designing innovative qualitative methods to uncover the truth.

Why Join?

• Diverse Global Projects: Work on groundbreaking innovations for some of the world’s most recognized brands.
• Training & Growth: Access to professional development, creative learning opportunities, and soft skills training.
• Wellness Perks: Health and wellness budgets, access to a gym and fitness classes, and quarterly team socials.

Interested? If you’re ready to push boundaries and shape the future of innovation and strategy, get in touch to learn more about this opportunity!

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