Market Research Juniors! Need Some More Info About The Industry?

Letitia Oglesby
October, 2018

If you’re in need of some more information about the insight and market research industry, we’ve put together a list of really useful sources, ranging from books to blogs. Take a look below.


  • What’s The Question? by Erik De Kort & Durk Bosma


Professional Organisations

  • ESOMAR – the global body representing the Insight industry.
  • The Young Esomar Society (YES) – aimed at insight professionals under 35.
  • Market Research Society (includes the Research Buyers Guide which lists UK research agencies). Several countries also have a local MRS, such as Singapore and China.
  • GreenBook, American Directory of Market Research, also have events and news on the industry.


  • ESOMAR hold regular conferences and meetings around the world. These would be free to YES members.
  • Big Data LDN in November 2018 – free registration and high quality talks.
  • The Insight Show in March 2019 – again, free to get in to and a really good way of meeting up with research agencies if students want to contact them directly.
  • IIeX also hold conferences on Insight around the world, including Europe.



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