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Stakeholder management – the new must-have skill for data analysts

Stakeholder management – the new must-have skill for data analysts

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Stakeholder management – the new must-have skill for data analysts featured image

Stakeholder management – the new must-have skill for data analysts

The role of the data analyst is shifting. Yes, technical skills like data cleaning, modelling and visualisation are still essential – they’re the foundations. But more and more, employers are looking beyond the technical. They want analysts who can influence, not just analyse. The most in-demand analysts today are those…

Impact report 2023–24: how we’re driving change featured image

Impact report 2023–24: how we’re driving change

Our work in 2023–24 focused on making recruitment fairer, reducing our environmental impact and supporting the communities around us. Explore the reportOur story so farSustainability and environmental impact in 2024Diversity, equity and inclusion in 2024Community and workersOur goals for 2025 Our story so farRecruitment can drive meaningful change. We want…

Ageism: under the EDI radar featured image

Ageism: under the EDI radar

It’s tempting to ignore ageism, but as a profession we’re missing a trick if we do. According to ENI’s recent salary survey of people working in insight, 3% of respondents in permanent roles are aged 55 and over, and another 6% are in contract roles. How much more representative would…

Six ways to strengthen your LinkedIn profile featured image

Six ways to strengthen your LinkedIn profile

In today’s digital age, LinkedIn has become more than just a platform for professional networking; it’s a powerful tool for personal branding. But, with millions of users posting content daily, how do you stand out from the crowd? When was the last time you updated your LinkedIn profile? Not just…

Creating an inclusive workplace for neurodiverse employees featured image

Creating an inclusive workplace for neurodiverse employees

Neurodivergent people may need adjustments throughout the interview and onboarding, as well as long-term support in their role. If you want to highlight their unique strengths and support them in overcoming challenges, there are some key strategies we have listed that can create a more inclusive workplace for neurodivergent employees.…

Moving from agency insight to client-side analytics featured image

Moving from agency insight to client-side analytics

Andrew Orr progressed from insight analyst to insight manager at CPM International, a field marketing agency, where Samsung was one of his clients. He has now joined Samsung’s commercial marketing team as a commercial analyst. We asked him about the move and his advice for anyone starting out in analytics.…

Qualitative research and the UX overlap featured image

Qualitative research and the UX overlap

Michael Thompson’s background is in social, commercial and qualitative research. He had recently joined MTM’s UX team when Liz Norman asked him what UX research involves and how qualitative researchers can move into it. Michael’s clients show that UX is about much more than websites. They work in media and…

5 tips on writing inclusive job ads featured image

5 tips on writing inclusive job ads

Advertising can either attract the right talent, or put them off completely. Here are five tips for making your job adverts inclusive. For the wider hiring process, see Inclusive hiring. Explore the guideDon’t ask for unnecessary requirementsAdvertise the salaryBe open to candidates from outside the sectorUse anonymous recruitmentBe careful with…

Writing a CV for an insight role featured image

Writing a CV for an insight role

Your CV should make it easy to understand what you have done, what you can contribute and why the role interests you. Use the job description to choose the experience and skills that deserve the most space. Start with the essentialsInclude your name, email address and phone number. A short…

The evolution of insight featured image

The evolution of insight

Even 20 years ago, the terms big data and data science weren’t used. The insight industry consisted of market researchers and statisticians, who supplied data to people with the time and skills to process it. Fast forward to 2019: time is scarce and the skills required have diversified so much…

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