Resources

Wondering how the death of cookies will affect digital measurement? Well, it's a big deal! Cookies are those little trackers that gather data about your online activities and they’re going away. That means a significant change for brands, marketers and analysts who rely on them for measurement. Google have been…

In a much broader data talent pool, there are a number of small niche specialisms which can make finding top talent feel like a daunting task. As this area is constantly growing in Insight, we’re sharing a few easy steps you can take to maximise effective data recruitment in your…

Emily Pool caught up with Abi Allard to discuss her role as a Research and Insights Manager. Abi talks about the skills needed for this role, career cross over and what it was like moving from an agency to client-side.   What attracted you to insight and the role? In…

Jennie Child, head of Balance has put together a guide on removing embedded bias from salary negotiations and creating a more level playing field for all candidates and job seekers regardless of their intersectional identity, background and circumstances.     A Guide to Fair, Equitable and Inclusive Salary Negotiations: https://issuu.com/balanceandinclusion/docs/a_guide_to_inclusive_salary_negotiations…

Jennie Child, head of Balance has put together recommendations to help you create engaging, accessible and inclusive job advertising that will attract a diverse talent pool and appeal to candidates from under-represented backgrounds. Click the download link below for your copy.   https://issuu.com/balanceandinclusion/docs/guide_to_inclusive_job_advertising   If you're looking for a trainer…

Have you have just finished university or are looking to join the insights profession?   We know that writing a CV that stands out to leaders in this space can be difficult, so we’ve put together a seven-step CV guide, with a template - just get in touch below for…

We have put together an overview of events in 2023 across insights, market research and data, so you never have to miss an event again! Please note, dates may have changed since this article was published. Click the links below to register. JAN - MARCH 2023 When Event Where Organiser…

Our annual salary survey report for 2022 (UK) is here!  Over the last few months we have been surveying and analysing data on average salaries across the profession.  Along with highlighting the average salary increase across Insights, this report takes a deep dive into agency versus client-side salaries, skills, and…

Last year saw a sea change in how organisations use data and research to help understand evolving markets and individual consumer needs. Because of this, the Insights profession grew by 15% (ESOMAR 2022) and is expected to exceed this by an additional 5.2% in 2023.   A major concern for…

By Meri Nasaj - Resourcer More and more research is being done by non-researchers and client side teams, so what is left for Research Agencies who work in the insight sector? In their annual report, ESOMAR has answered this question and discussed what will become of a market research industry that's increasingly…